diff --git a/assets/setup-splash.txt b/assets/setup-splash.txt
new file mode 100644
index 0000000..e4b77ec
--- /dev/null
+++ b/assets/setup-splash.txt
@@ -0,0 +1,30 @@
+
+     ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠰⣄⠘⣦⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀   
+     ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⢹⡆⢸⡆⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀  °
+     ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⢸⡇⢸⡇⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀   
+     ⠀⠀⠀⠀⠀⢀⣠⣴⠾⠟⠛⠛⠿⢶⣦⣾⠇⣾⠁⠀⠀⠀⢀⣤⣤⠀⢀⣄⠀   
+     ⠀⠀⠀⠀⣴⡿⡋⠀⠀⠀⠀⠀⢤⣾⣿⢛⢿⣏⠀⠀⠀⢰⣟⣽⡏⠀⣸⡿⣧   
+   o ⠀⠀⢀⣾⠋⠀⠀⠀⠀⠀⠀⠀⠀⠘⠈⣧⣀⣿⣧⠀⠀⣿⣼⣿⣇⣾⠋⢠⣿   
+     ⠀⠀⣾⢃⠀⢲⣷⡋⣰⡀⢀⣀⣀⡀⠠⣿⣿⣠⣿⣇⠀⣿⢻⣉⠉⠙⠠⣼⠇   
+     ⠀⣼⡏⠃⠀⢸⣿⣿⡿⠃⣾⣷⣻⣿⡏⢹⠿⠿⣿⣿⢀⣿⣐⠙⣷⣦⡾⠋⠀  o
+     ⢠⣿⡃⠀⠀⠀⠀⠀⠈⠀⠀⠉⠙⠁⠀⠀⠀⠐⣿⣿⣟⠁⣿⣿⠟⠋⠀⠀⠀   
+   ° ⢸⣿⣧⡀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⢀⣀⣨⣿⣿⣿⣿⣿⠟⠁⠀⠀⠀⠀⠀   
+     ⢸⣿⣿⣷⣤⣤⠀⣀⢀⠀⢀⣀⣠⣴⣶⣿⣿⣿⣿⡿⠛⠁⠀⠀⠀⠀⠀⠀⠀   
+     ⣿⢋⠿⣿⣿⣿⣿⡿⣿⣿⣿⣿⣿⣿⠿⠿⠿⣿⣅⡀⠀⠀⠀⠀⠀⠀⠀⠀⠀  O
+     ⣿⣿⠙⢾⣽⣟⣿⣿⣼⣿⣿⣿⣩⣶⣶⣦⠀⠀⠩⢻⣆⠀⠀⠀⠀⠀⠀⠀⠀   
+     ⠘⣿⣶⣤⣿⣿⣿⣿⣵⢖⡀⠉⠹⡛⢷⣝⡿⠁⠀⠀⣿⡆⠀⠀⠀⠀⠀⠀⠀   
+     ⠀⢹⣯⣽⣟⣛⣻⣿⣿⣾⣽⢶⣽⣿⣿⣿⣏⠀⠠⣤⣿⡇⠀⠀⠀⠀⠀⠀⠀   
+     ⠀⠀⠻⣿⣶⣾⣿⢿⣻⣿⣿⣿⣿⣿⣿⣏⣛⣧⣦⣿⣿⣧⣄⠀⠀⠀⠀⠀⠀   
+   o ⠀⠀⠀⠈⠻⣿⣶⣥⣼⣿⣿⣽⣿⣿⣿⣷⣶⣾⣿⣿⣯⣘⣿⣧⠀⠀⠀⠀⠀   
+     ⠀⠀⠀⠀⠤⣤⣿⣿⣿⣿⣿⣿⣿⣿⣿⣿⣿⣿⣿⣿⠿⠿⠿⠋⠀⠀⠀⠀⠀   
+
+ _  _                 ___ _             
+| \| |__ _ _ _  ___  / __| |__ ___ __ __
+| .` / _` | ' \/ _ \| (__| / _` \ V  V /
+|_|\_\__,_|_||_\___/ \___|_\__,_|\_/\_/ 
+
+                 Small.
+         Runs on your machine.
+            Yours to modify.
+
+════════════════════════════════════════
diff --git a/nanoclaw.sh b/nanoclaw.sh
index 058dbbf..a3e5c1d 100755
--- a/nanoclaw.sh
+++ b/nanoclaw.sh
@@ -129,10 +129,13 @@ rm -f  "$PROGRESS_LOG"
 mkdir -p "$STEPS_DIR" "$LOGS_DIR"
 write_header
 
-# NanoClaw wordmark — clack's intro carries the "let's get you set up" framing,
-# so we don't print a subtitle here. setup:auto sees NANOCLAW_BOOTSTRAPPED=1 and
-# skips re-printing the wordmark, keeping the flow visually continuous.
-printf '\n  %s%s\n\n' "$(bold 'Nano')" "$(brand_bold 'Claw')"
+# NanoClaw splash — under-the-sea lobster mascot in truecolor braille,
+# with the figlet wordmark and taglines below. Pre-rendered into
+# assets/setup-splash.txt (built from assets/nanoclaw-icon.png via chafa +
+# figlet); the bash script just streams the literal frame. clack's intro
+# then carries the "let's get you set up" framing — setup:auto sees
+# NANOCLAW_BOOTSTRAPPED=1 and skips re-printing the wordmark.
+cat "$PROJECT_ROOT/assets/setup-splash.txt"
 
 # ─── pre-flight: Homebrew on macOS ─────────────────────────────────────
 # setup/install-node.sh and setup/install-docker.sh both require `brew` on
@@ -188,9 +191,6 @@ BOOTSTRAP_RAW="${STEPS_DIR}/01-bootstrap.log"
 BOOTSTRAP_LABEL="Installing the basics"
 BOOTSTRAP_START=$(date +%s)
 
-# One-line "why" that teaches a differentiator while the user waits.
-printf '%s  %s\n' "$(gray '│')" \
-  "$(dim "Small. Runs on your machine. Yours to modify.")"
 spinner_start "$BOOTSTRAP_LABEL"
 
 # Run in the background so we can tick elapsed time. Capture exit code via
diff --git a/package.json b/package.json
index 2b36863..556269c 100644
--- a/package.json
+++ b/package.json
@@ -1,6 +1,6 @@
 {
   "name": "nanoclaw",
-  "version": "2.0.19",
+  "version": "2.0.20",
   "description": "Personal Claude assistant. Lightweight, secure, customizable.",
   "type": "module",
   "packageManager": "pnpm@10.33.0",
diff --git a/repo-tokens/badge.svg b/repo-tokens/badge.svg
index 86587f7..5832849 100644
--- a/repo-tokens/badge.svg
+++ b/repo-tokens/badge.svg
@@ -1,5 +1,5 @@
-<svg xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" width="90" height="20" role="img" aria-label="135k tokens, 68% of context window">
-  <title>135k tokens, 68% of context window</title>
+<svg xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" width="90" height="20" role="img" aria-label="138k tokens, 69% of context window">
+  <title>138k tokens, 69% of context window</title>
   <linearGradient id="s" x2="0" y2="100%">
     <stop offset="0" stop-color="#bbb" stop-opacity=".1"/>
     <stop offset="1" stop-opacity=".1"/>
@@ -15,8 +15,8 @@
       <g fill="#fff" text-anchor="middle" font-family="Verdana,Geneva,DejaVu Sans,sans-serif" font-size="11">
         <text aria-hidden="true" x="26" y="15" fill="#010101" fill-opacity=".3">tokens</text>
         <text x="26" y="14">tokens</text>
-        <text aria-hidden="true" x="71" y="15" fill="#010101" fill-opacity=".3">135k</text>
-        <text x="71" y="14">135k</text>
+        <text aria-hidden="true" x="71" y="15" fill="#010101" fill-opacity=".3">138k</text>
+        <text x="71" y="14">138k</text>
       </g>
     </g>
   </a>
diff --git a/setup/auto.ts b/setup/auto.ts
index da5f194..d4cc873 100644
--- a/setup/auto.ts
+++ b/setup/auto.ts
@@ -53,7 +53,7 @@ import { claudeCliAvailable, resolveTimezoneViaClaude } from './lib/tz-from-clau
 import * as setupLog from './logs.js';
 import { ensureAnswer, fail, runQuietChild, runQuietStep } from './lib/runner.js';
 import { emit as phEmit } from './lib/diagnostics.js';
-import { accentGreen, brandBody, brandBold, brandChip, dimWrap, fitToWidth, note, wrapForGutter } from './lib/theme.js';
+import { accentGreen, brandBody, brandBold, brandChip, dimWrap, fitToWidth, fmtDuration, note, wrapForGutter } from './lib/theme.js';
 import { isValidTimezone } from '../src/timezone.js';
 
 const CLI_AGENT_NAME = 'Terminal Agent';
@@ -551,18 +551,16 @@ async function confirmAssistantResponds(): Promise<PingResult> {
   const s = p.spinner();
   const start = Date.now();
   const label = 'Waking your assistant…';
-  s.start(fitToWidth(label, ' (999s)'));
+  s.start(fitToWidth(label, ' (99m 59s)'));
   const tick = setInterval(() => {
-    const elapsed = Math.round((Date.now() - start) / 1000);
-    const suffix = ` (${elapsed}s)`;
+    const suffix = ` (${fmtDuration(Date.now() - start)})`;
     s.message(`${fitToWidth(label, suffix)}${k.dim(suffix)}`);
   }, 1000);
 
   const result = await pingCliAgent();
 
   clearInterval(tick);
-  const elapsed = Math.round((Date.now() - start) / 1000);
-  const suffix = ` (${elapsed}s)`;
+  const suffix = ` (${fmtDuration(Date.now() - start)})`;
   if (result === 'ok') {
     s.stop(`${k.bold(fitToWidth('Your assistant is ready.', suffix))}${k.dim(suffix)}`);
   } else {
diff --git a/setup/channels/discord.ts b/setup/channels/discord.ts
index 0c6ff89..28c0254 100644
--- a/setup/channels/discord.ts
+++ b/setup/channels/discord.ts
@@ -28,11 +28,11 @@ import k from 'kleur';
 
 import * as setupLog from '../logs.js';
 import { brightSelect } from '../lib/bright-select.js';
-import { confirmThenOpen } from '../lib/browser.js';
+import { confirmThenOpen, formatNoteLink } from '../lib/browser.js';
 import { askOperatorRole } from '../lib/role-prompt.js';
 import { ensureAnswer, fail, runQuietChild } from '../lib/runner.js';
-import { accentGreen, brandBody, note } from '../lib/theme.js';
 import { readEnvKey } from '../environment.js';
+import { accentGreen, brandBody, fmtDuration, note } from '../lib/theme.js';
 
 const DEFAULT_AGENT_NAME = 'Nano';
 const DISCORD_API = 'https://discord.com/api/v10';
@@ -165,9 +165,8 @@ async function walkThroughBotCreation(): Promise<void> {
       '  2. In the "Bot" tab, click "Reset Token" and copy the token',
       '  3. On the same tab, enable "Message Content Intent"',
       '     (under Privileged Gateway Intents)',
-      '',
-      k.dim(url),
-    ].join('\n'),
+      formatNoteLink(url),
+    ].filter((line): line is string => line !== null).join('\n'),
     'Create a Discord bot',
   );
   await confirmThenOpen(url, 'Press Enter to open the Developer Portal');
@@ -225,9 +224,8 @@ async function walkThroughServerCreation(): Promise<void> {
       '  1. In Discord, click the "+" at the bottom of the server list',
       '  2. Choose "Create My Own" → "For me and my friends"',
       '  3. Give it any name (e.g. "NanoClaw")',
-      '',
-      k.dim(url),
-    ].join('\n'),
+      formatNoteLink(url),
+    ].filter((line): line is string => line !== null).join('\n'),
     'Create a Discord server',
   );
   await confirmThenOpen(url, 'Press Enter to open Discord');
@@ -290,9 +288,8 @@ async function validateDiscordToken(token: string): Promise<string> {
       username?: string;
       message?: string;
     };
-    const elapsedS = Math.round((Date.now() - start) / 1000);
     if (res.ok && data.username) {
-      s.stop(`Found your bot: @${data.username}. ${k.dim(`(${elapsedS}s)`)}`);
+      s.stop(`Found your bot: @${data.username}. ${k.dim(`(${fmtDuration(Date.now() - start)})`)}`);
       setupLog.step('discord-validate', 'success', Date.now() - start, {
         BOT_USERNAME: data.username,
         BOT_ID: data.id ?? '',
@@ -310,8 +307,7 @@ async function validateDiscordToken(token: string): Promise<string> {
       'Copy the token again from the Developer Portal and retry setup.',
     );
   } catch (err) {
-    const elapsedS = Math.round((Date.now() - start) / 1000);
-    s.stop(`Couldn't reach Discord. ${k.dim(`(${elapsedS}s)`)}`, 1);
+    s.stop(`Couldn't reach Discord. ${k.dim(`(${fmtDuration(Date.now() - start)})`)}`, 1);
     const message = err instanceof Error ? err.message : String(err);
     setupLog.step('discord-validate', 'failed', Date.now() - start, {
       ERROR: message,
@@ -339,7 +335,6 @@ async function fetchApplicationInfo(token: string): Promise<AppInfo> {
       team?: unknown;
       message?: string;
     };
-    const elapsedS = Math.round((Date.now() - start) / 1000);
     if (!res.ok || !data.id || !data.verify_key) {
       const reason = data.message ?? `HTTP ${res.status}`;
       s.stop(`Couldn't read application info: ${reason}`, 1);
@@ -352,7 +347,7 @@ async function fetchApplicationInfo(token: string): Promise<AppInfo> {
         'Re-run setup. If it keeps failing, check the bot token has the right scopes.',
       );
     }
-    s.stop(`Got your application details. ${k.dim(`(${elapsedS}s)`)}`);
+    s.stop(`Got your application details. ${k.dim(`(${fmtDuration(Date.now() - start)})`)}`);
     // owner is populated for solo applications; team-owned apps return a
     // team object instead and we'll fall back to a manual user-id prompt.
     const owner =
@@ -370,8 +365,7 @@ async function fetchApplicationInfo(token: string): Promise<AppInfo> {
       owner,
     };
   } catch (err) {
-    const elapsedS = Math.round((Date.now() - start) / 1000);
-    s.stop(`Couldn't reach Discord. ${k.dim(`(${elapsedS}s)`)}`, 1);
+    s.stop(`Couldn't reach Discord. ${k.dim(`(${fmtDuration(Date.now() - start)})`)}`, 1);
     const message = err instanceof Error ? err.message : String(err);
     setupLog.step('discord-app-info', 'failed', Date.now() - start, {
       ERROR: message,
@@ -451,9 +445,8 @@ async function promptInviteBot(
       '',
       '  1. Pick any server you\'re in (a personal one is fine)',
       '  2. Click "Authorize"',
-      '',
-      k.dim(url),
-    ].join('\n'),
+      formatNoteLink(url),
+    ].filter((line): line is string => line !== null).join('\n'),
     'Add bot to a server',
   );
   await confirmThenOpen(url, 'Press Enter to open the invite page');
@@ -480,7 +473,6 @@ async function openDmChannel(token: string, userId: string): Promise<string> {
       body: JSON.stringify({ recipient_id: userId }),
     });
     const data = (await res.json()) as { id?: string; message?: string };
-    const elapsedS = Math.round((Date.now() - start) / 1000);
     if (!res.ok || !data.id) {
       const reason = data.message ?? `HTTP ${res.status}`;
       s.stop(`Couldn't open a DM channel: ${reason}`, 1);
@@ -493,14 +485,13 @@ async function openDmChannel(token: string, userId: string): Promise<string> {
         'Make sure the bot is in a server you\'re also in, then retry setup.',
       );
     }
-    s.stop(`DM channel ready. ${k.dim(`(${elapsedS}s)`)}`);
+    s.stop(`DM channel ready. ${k.dim(`(${fmtDuration(Date.now() - start)})`)}`);
     setupLog.step('discord-open-dm', 'success', Date.now() - start, {
       DM_CHANNEL_ID: data.id,
     });
     return data.id;
   } catch (err) {
-    const elapsedS = Math.round((Date.now() - start) / 1000);
-    s.stop(`Couldn't reach Discord. ${k.dim(`(${elapsedS}s)`)}`, 1);
+    s.stop(`Couldn't reach Discord. ${k.dim(`(${fmtDuration(Date.now() - start)})`)}`, 1);
     const message = err instanceof Error ? err.message : String(err);
     setupLog.step('discord-open-dm', 'failed', Date.now() - start, {
       ERROR: message,
diff --git a/setup/channels/signal.ts b/setup/channels/signal.ts
index 0c5718e..8462a56 100644
--- a/setup/channels/signal.ts
+++ b/setup/channels/signal.ts
@@ -44,7 +44,7 @@ import {
   writeStepEntry,
 } from '../lib/runner.js';
 import { askOperatorRole } from '../lib/role-prompt.js';
-import { accentGreen, note } from '../lib/theme.js';
+import { accentGreen, fmtDuration, note } from '../lib/theme.js';
 
 const DEFAULT_AGENT_NAME = 'Nano';
 
@@ -324,8 +324,7 @@ async function restartService(): Promise<void> {
     // Give the adapter a moment to connect to signal-cli before
     // init-first-agent's welcome DM hits the delivery path.
     await new Promise((r) => setTimeout(r, 5000));
-    const elapsed = Math.round((Date.now() - start) / 1000);
-    s.stop(`NanoClaw restarted. ${k.dim(`(${elapsed}s)`)}`);
+    s.stop(`NanoClaw restarted. ${k.dim(`(${fmtDuration(Date.now() - start)})`)}`);
     setupLog.step('signal-restart', 'success', Date.now() - start, {
       PLATFORM: platform,
     });
diff --git a/setup/channels/slack.ts b/setup/channels/slack.ts
index fc786c5..0e3f052 100644
--- a/setup/channels/slack.ts
+++ b/setup/channels/slack.ts
@@ -25,11 +25,11 @@ import * as p from '@clack/prompts';
 import k from 'kleur';
 
 import * as setupLog from '../logs.js';
-import { confirmThenOpen } from '../lib/browser.js';
+import { confirmThenOpen, formatNoteLink } from '../lib/browser.js';
 import { askOperatorRole } from '../lib/role-prompt.js';
 import { ensureAnswer, fail, runQuietChild } from '../lib/runner.js';
-import { accentGreen, note, wrapForGutter } from '../lib/theme.js';
 import { readEnvKey } from '../environment.js';
+import { accentGreen, fmtDuration, note, wrapForGutter } from '../lib/theme.js';
 
 const SLACK_API = 'https://slack.com/api';
 const SLACK_APPS_URL = 'https://api.slack.com/apps';
@@ -136,9 +136,8 @@ async function walkThroughAppCreation(): Promise<void> {
       '     slash commands and messages from the messages tab"',
       '  4. Basic Information → copy the "Signing Secret"',
       '  5. Install to Workspace → copy the "Bot User OAuth Token" (xoxb-…)',
-      '',
-      k.dim(SLACK_APPS_URL),
-    ].join('\n'),
+      formatNoteLink(SLACK_APPS_URL),
+    ].filter((line): line is string => line !== null).join('\n'),
     'Create a Slack app',
   );
   await confirmThenOpen(SLACK_APPS_URL, 'Press Enter to open Slack app settings');
@@ -242,10 +241,9 @@ async function validateSlackToken(token: string): Promise<WorkspaceInfo> {
       user_id?: string;
       error?: string;
     };
-    const elapsedS = Math.round((Date.now() - start) / 1000);
     if (data.ok && data.team && data.user) {
       s.stop(
-        `Connected to ${data.team} as @${data.user}. ${k.dim(`(${elapsedS}s)`)}`,
+        `Connected to ${data.team} as @${data.user}. ${k.dim(`(${fmtDuration(Date.now() - start)})`)}`,
       );
       const info: WorkspaceInfo = {
         teamName: data.team,
@@ -274,8 +272,7 @@ async function validateSlackToken(token: string): Promise<WorkspaceInfo> {
         : `Slack said "${reason}". Check the token scopes and workspace install, then retry.`,
     );
   } catch (err) {
-    const elapsedS = Math.round((Date.now() - start) / 1000);
-    s.stop(`Couldn't reach Slack. ${k.dim(`(${elapsedS}s)`)}`, 1);
+    s.stop(`Couldn't reach Slack. ${k.dim(`(${fmtDuration(Date.now() - start)})`)}`, 1);
     const message = err instanceof Error ? err.message : String(err);
     setupLog.step('slack-validate', 'failed', Date.now() - start, {
       ERROR: message,
@@ -335,9 +332,8 @@ async function openDmChannel(token: string, userId: string): Promise<string> {
       channel?: { id?: string };
       error?: string;
     };
-    const elapsedS = Math.round((Date.now() - start) / 1000);
     if (data.ok && data.channel?.id) {
-      s.stop(`DM channel ready. ${k.dim(`(${elapsedS}s)`)}`);
+      s.stop(`DM channel ready. ${k.dim(`(${fmtDuration(Date.now() - start)})`)}`);
       setupLog.step('slack-open-dm', 'success', Date.now() - start, {
         DM_CHANNEL_ID: data.channel.id,
       });
@@ -361,8 +357,7 @@ async function openDmChannel(token: string, userId: string): Promise<string> {
       `Slack said "${reason}". Check the member ID and app permissions, then retry.`,
     );
   } catch (err) {
-    const elapsedS = Math.round((Date.now() - start) / 1000);
-    s.stop(`Couldn't reach Slack. ${k.dim(`(${elapsedS}s)`)}`, 1);
+    s.stop(`Couldn't reach Slack. ${k.dim(`(${fmtDuration(Date.now() - start)})`)}`, 1);
     const message = err instanceof Error ? err.message : String(err);
     setupLog.step('slack-open-dm', 'failed', Date.now() - start, {
       ERROR: message,
diff --git a/setup/channels/telegram.ts b/setup/channels/telegram.ts
index bcfe393..41ee407 100644
--- a/setup/channels/telegram.ts
+++ b/setup/channels/telegram.ts
@@ -21,7 +21,7 @@ import * as p from '@clack/prompts';
 import k from 'kleur';
 
 import * as setupLog from '../logs.js';
-import { confirmThenOpen } from '../lib/browser.js';
+import { confirmThenOpen, formatNoteLink } from '../lib/browser.js';
 import { askOperatorRole } from '../lib/role-prompt.js';
 import {
   type Block,
@@ -33,8 +33,8 @@ import {
   spawnStep,
   writeStepEntry,
 } from '../lib/runner.js';
-import { accentGreen, brandBold, fitToWidth, note } from '../lib/theme.js';
 import { readEnvKey } from '../environment.js';
+import { accentGreen, brandBold, fitToWidth, fmtDuration, note } from '../lib/theme.js';
 
 const DEFAULT_AGENT_NAME = 'Nano';
 
@@ -51,9 +51,8 @@ export async function runTelegramChannel(displayName: string): Promise<void> {
   note(
     [
       `Opening @${botUsername} in Telegram so it's ready when the pairing code shows up.`,
-      '',
-      k.dim(botUrl),
-    ].join('\n'),
+      formatNoteLink(botUrl),
+    ].filter((line): line is string => line !== null).join('\n'),
     'Open Telegram',
   );
   await confirmThenOpen(botUrl, 'Press Enter to open Telegram');
@@ -192,10 +191,9 @@ async function validateTelegramToken(token: string): Promise<string> {
       result?: { username?: string; id?: number };
       description?: string;
     };
-    const elapsedS = Math.round((Date.now() - start) / 1000);
     if (data.ok && data.result?.username) {
       const username = data.result.username;
-      s.stop(`Found your bot: @${username}. ${k.dim(`(${elapsedS}s)`)}`);
+      s.stop(`Found your bot: @${username}. ${k.dim(`(${fmtDuration(Date.now() - start)})`)}`);
       setupLog.step('telegram-validate', 'success', Date.now() - start, {
         BOT_USERNAME: username,
         BOT_ID: data.result.id ?? '',
@@ -213,8 +211,7 @@ async function validateTelegramToken(token: string): Promise<string> {
       'Copy the token again from @BotFather and try setup once more.',
     );
   } catch (err) {
-    const elapsedS = Math.round((Date.now() - start) / 1000);
-    s.stop(`Couldn't reach Telegram. ${k.dim(`(${elapsedS}s)`)}`, 1);
+    s.stop(`Couldn't reach Telegram. ${k.dim(`(${fmtDuration(Date.now() - start)})`)}`, 1);
     const message = err instanceof Error ? err.message : String(err);
     setupLog.step('telegram-validate', 'failed', Date.now() - start, {
       ERROR: message,
diff --git a/setup/channels/whatsapp.ts b/setup/channels/whatsapp.ts
index 96d23d5..922c985 100644
--- a/setup/channels/whatsapp.ts
+++ b/setup/channels/whatsapp.ts
@@ -46,7 +46,7 @@ import {
   writeStepEntry,
 } from '../lib/runner.js';
 import { askOperatorRole } from '../lib/role-prompt.js';
-import { accentGreen, brandBody, brandBold, note } from '../lib/theme.js';
+import { accentGreen, brandBody, brandBold, fmtDuration, note } from '../lib/theme.js';
 
 const DEFAULT_AGENT_NAME = 'Nano';
 const AUTH_CREDS_PATH = path.join(process.cwd(), 'store', 'auth', 'creds.json');
@@ -379,8 +379,7 @@ async function restartService(): Promise<void> {
     // Give the adapter a moment to reconnect before init-first-agent's
     // welcome DM hits the delivery path.
     await new Promise((r) => setTimeout(r, 5000));
-    const elapsed = Math.round((Date.now() - start) / 1000);
-    s.stop(`NanoClaw restarted. ${k.dim(`(${elapsed}s)`)}`);
+    s.stop(`NanoClaw restarted. ${k.dim(`(${fmtDuration(Date.now() - start)})`)}`);
     setupLog.step('whatsapp-restart', 'success', Date.now() - start, {
       PLATFORM: platform,
     });
diff --git a/setup/lib/browser.ts b/setup/lib/browser.ts
index 9d801fa..7c5c970 100644
--- a/setup/lib/browser.ts
+++ b/setup/lib/browser.ts
@@ -9,12 +9,19 @@
  * `confirmThenOpen` pauses for the operator before triggering the open —
  * the browser tends to steal focus when it pops, and a split-second
  * "wait what just happened" moment is worse than letting the user hit
- * Enter when they're ready.
+ * Enter when they're ready. On headless devices (no graphical session
+ * available) it skips both the prompt and the open: there's no browser
+ * to launch, the surrounding `note(...)` already shows the URL for
+ * copy-paste on another device, and the next prompt in the channel
+ * flow ("Got your bot token?" etc.) provides the natural completion
+ * confirmation.
  */
 import { spawn } from 'child_process';
 
 import * as p from '@clack/prompts';
+import k from 'kleur';
 
+import { isHeadless } from '../platform.js';
 import { ensureAnswer } from './runner.js';
 
 /** Best-effort open of a URL in the user's default browser. Silent on failure. */
@@ -32,18 +39,43 @@ export function openUrl(url: string): void {
   }
 }
 
+/**
+ * Format a URL for inclusion in a setup `note(...)` card. On
+ * headless devices we surface the URL inside the card with a
+ * "Get started:" label at full strength — copy-pasting onto
+ * another device is the actual action, not an incidental
+ * reference. The leading `\n` acts as a visual separator from
+ * the body steps above; callers `.filter(line => line !== null)`
+ * before joining, so on GUI we drop the line entirely (and the
+ * URL ends up below the next-step confirm prompt as a "if
+ * browser does not appear, please visit" fallback — see
+ * `confirmThenOpen`).
+ */
+export function formatNoteLink(url: string): string | null {
+  if (isHeadless()) return `\nGet started: ${url}`;
+  return null;
+}
+
 /**
  * Gate a browser-open on a confirm so the user is ready for their browser
- * to take focus. Proceeds on cancel as well — the user can always copy the
- * URL from the note that precedes the prompt.
+ * to take focus. Proceeds on cancel as well. On headless devices both the
+ * prompt and the open are skipped — the URL is already surfaced inside
+ * the surrounding note (via `formatNoteLink`).
+ *
+ * On GUI devices the confirm message includes the fallback URL on the
+ * lines below the action ("If browser does not appear, please visit:
+ * <url>" in dim) so the user has a copy-paste path right next to the
+ * action button without needing to scroll back up to the card.
  */
 export async function confirmThenOpen(
   url: string,
   message = 'Press Enter to open your browser',
 ): Promise<void> {
+  if (isHeadless()) return;
+  const fallback = `\n${k.dim(`If browser does not appear, please visit: ${url}`)}`;
   ensureAnswer(
     await p.confirm({
-      message,
+      message: `${message}${fallback}`,
       initialValue: true,
     }),
   );
diff --git a/setup/lib/claude-assist.ts b/setup/lib/claude-assist.ts
index e76a4fc..187377e 100644
--- a/setup/lib/claude-assist.ts
+++ b/setup/lib/claude-assist.ts
@@ -28,7 +28,7 @@ import * as p from '@clack/prompts';
 import k from 'kleur';
 
 import { ensureAnswer } from './runner.js';
-import { brandBody, fitToWidth, note } from './theme.js';
+import { brandBody, fitToWidth, fmtDuration, note } from './theme.js';
 
 export interface AssistContext {
   stepName: string;
@@ -295,9 +295,8 @@ async function queryClaudeUnderSpinner(
     // Move cursor back to the start of the block (WINDOW_SIZE + 1 = header + window).
     out.write(`\x1b[${WINDOW_SIZE + 1}A`);
 
-    const elapsed = Math.round((Date.now() - start) / 1000);
     const icon = SPINNER_FRAMES[frameIdx % SPINNER_FRAMES.length];
-    const suffix = ` (${elapsed}s)`;
+    const suffix = ` (${fmtDuration(Date.now() - start)})`;
     const header = fitToWidth('Asking Claude to diagnose…', suffix);
     out.write(`\x1b[2K${k.cyan(icon)}  ${header}${k.dim(suffix)}\n`);
 
@@ -355,8 +354,7 @@ async function queryClaudeUnderSpinner(
       clearBlock();
       out.write(SHOW_CURSOR);
       process.off('exit', restoreCursorOnExit);
-      const elapsed = Math.round((Date.now() - start) / 1000);
-      const suffix = ` (${elapsed}s)`;
+      const suffix = ` (${fmtDuration(Date.now() - start)})`;
       if (kind === 'ok') {
         p.log.success(`${brandBody(fitToWidth('Claude replied.', suffix))}${k.dim(suffix)}`);
         resolve(payload);
diff --git a/setup/lib/runner.ts b/setup/lib/runner.ts
index cf7a86d..6ffffed 100644
--- a/setup/lib/runner.ts
+++ b/setup/lib/runner.ts
@@ -20,7 +20,7 @@ import k from 'kleur';
 import * as setupLog from '../logs.js';
 import { offerClaudeAssist } from './claude-assist.js';
 import { emit as phEmit } from './diagnostics.js';
-import { brandBody, fitToWidth } from './theme.js';
+import { brandBody, fitToWidth, fmtDuration } from './theme.js';
 
 export type Fields = Record<string, string>;
 export type Block = { type: string; fields: Fields };
@@ -307,18 +307,16 @@ async function runUnderSpinner<
 ): Promise<T> {
   const s = p.spinner();
   const start = Date.now();
-  s.start(fitToWidth(labels.running, ' (999s)'));
+  s.start(fitToWidth(labels.running, ' (99m 59s)'));
   const tick = setInterval(() => {
-    const elapsed = Math.round((Date.now() - start) / 1000);
-    const suffix = ` (${elapsed}s)`;
+    const suffix = ` (${fmtDuration(Date.now() - start)})`;
     s.message(`${fitToWidth(labels.running, suffix)}${k.dim(suffix)}`);
   }, 1000);
 
   const result = await work();
 
   clearInterval(tick);
-  const elapsed = Math.round((Date.now() - start) / 1000);
-  const suffix = ` (${elapsed}s)`;
+  const suffix = ` (${fmtDuration(Date.now() - start)})`;
   if (result.ok) {
     const isSkipped = result.terminal?.fields.STATUS === 'skipped';
     const msg = isSkipped && labels.skipped ? labels.skipped : labels.done;
diff --git a/setup/lib/theme.ts b/setup/lib/theme.ts
index 0dfa53f..2c80c8a 100644
--- a/setup/lib/theme.ts
+++ b/setup/lib/theme.ts
@@ -51,6 +51,22 @@ export function accentGreen(s: string): string {
   return k.green(s);
 }
 
+/**
+ * Format an elapsed-time duration (in milliseconds) for the spinner
+ * suffixes setup writes everywhere. Sub-minute durations stay in plain
+ * seconds (`47s`); once the timer crosses 60 seconds we switch to the
+ * `Xm Ys` form (`2m 34s`) so a long step doesn't read as `247s` or
+ * similar. The format is consistent above 60s — `4m 0s` over `4m` —
+ * so live spinner output doesn't change shape at every whole minute.
+ */
+export function fmtDuration(ms: number): string {
+  const totalSec = Math.round(ms / 1000);
+  if (totalSec < 60) return `${totalSec}s`;
+  const m = Math.floor(totalSec / 60);
+  const s = totalSec % 60;
+  return `${m}m ${s}s`;
+}
+
 /**
  * Brand body color for setup-flow prose. Used for card bodies (via the
  * `note()` formatter) and `p.log.*` body arguments — anywhere the
diff --git a/setup/lib/tz-from-claude.ts b/setup/lib/tz-from-claude.ts
index 5486fbb..f861f64 100644
--- a/setup/lib/tz-from-claude.ts
+++ b/setup/lib/tz-from-claude.ts
@@ -17,7 +17,7 @@ import * as p from '@clack/prompts';
 import k from 'kleur';
 
 import { isValidTimezone } from '../../src/timezone.js';
-import { fitToWidth } from './theme.js';
+import { fitToWidth, fmtDuration } from './theme.js';
 
 export function claudeCliAvailable(): boolean {
   try {
@@ -44,18 +44,16 @@ export async function resolveTimezoneViaClaude(
   const s = p.spinner();
   const start = Date.now();
   const label = 'Looking up that timezone…';
-  s.start(fitToWidth(label, ' (999s)'));
+  s.start(fitToWidth(label, ' (99m 59s)'));
   const tick = setInterval(() => {
-    const elapsed = Math.round((Date.now() - start) / 1000);
-    const suffix = ` (${elapsed}s)`;
+    const suffix = ` (${fmtDuration(Date.now() - start)})`;
     s.message(`${fitToWidth(label, suffix)}${k.dim(suffix)}`);
   }, 1000);
 
   const reply = await queryClaude(prompt);
 
   clearInterval(tick);
-  const elapsed = Math.round((Date.now() - start) / 1000);
-  const suffix = ` (${elapsed}s)`;
+  const suffix = ` (${fmtDuration(Date.now() - start)})`;
 
   const resolved = reply ? extractTimezone(reply) : null;
   if (resolved) {
diff --git a/src/channels/adapter.ts b/src/channels/adapter.ts
index 82247a1..a2a7069 100644
--- a/src/channels/adapter.ts
+++ b/src/channels/adapter.ts
@@ -135,6 +135,7 @@ export interface ChannelAdapter {
   // Optional
   setTyping?(platformId: string, threadId: string | null): Promise<void>;
   syncConversations?(): Promise<ConversationInfo[]>;
+  resolveChannelName?(platformId: string): Promise<string | null>;
 
   /**
    * Subscribe the bot to a thread so follow-up messages route via the
diff --git a/src/modules/permissions/channel-approval.test.ts b/src/modules/permissions/channel-approval.test.ts
index da992d2..a2e6690 100644
--- a/src/modules/permissions/channel-approval.test.ts
+++ b/src/modules/permissions/channel-approval.test.ts
@@ -153,8 +153,10 @@ describe('unknown-channel registration flow', () => {
     expect(kind).toBe('chat-sdk');
     const payload = JSON.parse(content as string);
     expect(payload.type).toBe('ask_question');
-    // Card names the target agent so the owner knows what they're wiring to.
-    expect(payload.question).toContain('Andy');
+    // Single-agent card offers a direct "Connect to <name>" button.
+    const connectOption = payload.options.find((o: { value: string }) => o.value.startsWith('connect:'));
+    expect(connectOption).toBeDefined();
+    expect(connectOption.label).toContain('Andy');
 
     const { getDb } = await import('../../db/connection.js');
     const rows = getDb().prepare('SELECT * FROM pending_channel_approvals').all() as Array<{
@@ -202,11 +204,11 @@ describe('unknown-channel registration flow', () => {
     };
     expect(pending).toBeDefined();
 
-    // Owner clicks approve.
+    // Owner clicks "Connect to Andy" (single-agent card).
     for (const handler of getResponseHandlers()) {
       const claimed = await handler({
         questionId: pending.messaging_group_id,
-        value: 'approve',
+        value: 'connect:ag-1',
         userId: 'owner', // raw platform id — handler namespaces it
         channelType: 'telegram',
         platformId: 'dm-owner',
@@ -215,7 +217,7 @@ describe('unknown-channel registration flow', () => {
       if (claimed) break;
     }
 
-    // Wiring created with MVP defaults.
+    // Wiring created with defaults.
     const mga = getDb()
       .prepare('SELECT * FROM messaging_group_agents WHERE messaging_group_id = ?')
       .get(pending.messaging_group_id) as {
@@ -261,7 +263,7 @@ describe('unknown-channel registration flow', () => {
     for (const handler of getResponseHandlers()) {
       const claimed = await handler({
         questionId: pending.messaging_group_id,
-        value: 'approve',
+        value: 'connect:ag-1',
         userId: 'owner',
         channelType: 'telegram',
         platformId: 'dm-owner',
diff --git a/src/modules/permissions/channel-approval.ts b/src/modules/permissions/channel-approval.ts
index 8ab41bc..6127cea 100644
--- a/src/modules/permissions/channel-approval.ts
+++ b/src/modules/permissions/channel-approval.ts
@@ -5,24 +5,32 @@
  * addressed to the bot (SDK-confirmed mention or DM), it calls
  * `requestChannelApproval` instead of silently dropping. The flow:
  *
- *   1. Pick the target agent group we'd wire to (MVP: first by name).
- *      Multi-agent picker is a follow-up — see ACTION-ITEMS.
+ *   1. Gather all existing agent groups.
  *   2. Pick an eligible approver (owner / admin) and a reachable DM for
  *      them, reusing the same primitives the sender-approval flow uses.
- *   3. Deliver an Approve / Ignore card that names the target agent
- *      explicitly so the owner knows what they're wiring to.
+ *   3. Deliver a card with three action families:
+ *        a. Connect to [agent] — one button per existing agent group.
+ *           Single-agent installs get a one-click connect.
+ *        b. Connect new agent — prompts for a free-text name, creates
+ *           the agent immediately on reply.
+ *        c. Reject — deny the channel.
  *   4. Record a `pending_channel_approvals` row holding the original event
- *      so it can be re-routed on approve.
+ *      so it can be re-routed on connect/create.
  *
- * On approve (handler in index.ts):
- *   - Create `messaging_group_agents` with MVP defaults
+ * On connect (handler in index.ts):
+ *   - Create `messaging_group_agents` with defaults
  *     (mention-sticky for groups / pattern='.' for DMs,
  *      sender_scope='known', ignored_message_policy='accumulate')
  *   - Add the triggering sender to `agent_group_members` so sender_scope
  *     doesn't bounce the replayed message into a sender-approval cascade
  *   - Delete the pending row, replay the original event
  *
- * On ignore:
+ * On connect new agent (handler in index.ts):
+ *   - Prompt for a free-text agent name via DM
+ *   - On reply: create the agent group + filesystem, then wire
+ *     and replay as above
+ *
+ * On reject:
  *   - Set `messaging_groups.denied_at = now()` so the router stops
  *     escalating on this channel until an admin explicitly re-wires
  *   - Delete the pending row
@@ -36,19 +44,81 @@
  *   - Approver has no reachable DM.
  *   - Delivery adapter missing.
  */
-import { normalizeOptions, type RawOption } from '../../channels/ask-question.js';
-import { getAllAgentGroups } from '../../db/agent-groups.js';
-import { getMessagingGroup } from '../../db/messaging-groups.js';
+import { normalizeOptions, type NormalizedOption, type RawOption } from '../../channels/ask-question.js';
+import { createAgentGroup, getAgentGroup, getAgentGroupByFolder, getAllAgentGroups } from '../../db/agent-groups.js';
+import { getChannelAdapter } from '../../channels/channel-registry.js';
+import { getMessagingGroup, updateMessagingGroup } from '../../db/messaging-groups.js';
 import { getDeliveryAdapter } from '../../delivery.js';
+import { initGroupFilesystem } from '../../group-init.js';
 import { log } from '../../log.js';
 import type { InboundEvent } from '../../channels/adapter.js';
+import type { AgentGroup } from '../../types.js';
 import { pickApprovalDelivery, pickApprover } from '../approvals/primitive.js';
 import { createPendingChannelApproval, hasInFlightChannelApproval } from './db/pending-channel-approvals.js';
 
-const APPROVAL_OPTIONS: RawOption[] = [
-  { label: 'Approve', selectedLabel: '✅ Wired', value: 'approve' },
-  { label: 'Ignore', selectedLabel: '🙅 Ignored', value: 'reject' },
-];
+// ── Value constants (response handler in index.ts parses these) ──
+
+export const CONNECT_PREFIX = 'connect:';
+export const NEW_AGENT_VALUE = 'new_agent';
+export const CHOOSE_EXISTING_VALUE = 'choose_existing';
+export const REJECT_VALUE = 'reject';
+
+// ── Utilities ──
+
+function toFolder(name: string): string {
+  return (
+    name
+      .toLowerCase()
+      .replace(/[^a-z0-9]+/g, '-')
+      .replace(/^-+|-+$/g, '') || 'unnamed'
+  );
+}
+
+// ── Card builders ──
+
+function buildApprovalOptions(agentGroups: AgentGroup[]): RawOption[] {
+  const options: RawOption[] = [];
+  if (agentGroups.length === 1) {
+    options.push({
+      label: `Connect to ${agentGroups[0].name}`,
+      selectedLabel: `✅ Connected to ${agentGroups[0].name}`,
+      value: `${CONNECT_PREFIX}${agentGroups[0].id}`,
+    });
+  } else {
+    options.push({
+      label: 'Choose existing agent',
+      selectedLabel: '📋 Choosing…',
+      value: CHOOSE_EXISTING_VALUE,
+    });
+  }
+  options.push({
+    label: 'Connect new agent',
+    selectedLabel: '🆕 Connecting new agent…',
+    value: NEW_AGENT_VALUE,
+  });
+  options.push({
+    label: 'Reject',
+    selectedLabel: '🙅 Rejected',
+    value: REJECT_VALUE,
+  });
+  return options;
+}
+
+function buildQuestionText(
+  isGroup: boolean,
+  senderName: string | undefined,
+  channelName: string | null,
+  channelType: string,
+): string {
+  const who = senderName ?? 'Someone';
+  if (isGroup) {
+    const where = channelName ? `${channelName} on ${channelType}` : `a ${channelType} channel`;
+    return `${who} mentioned your bot in ${where}. How would you like to handle this channel?`;
+  }
+  return `${who} sent your bot a DM on ${channelType}. How would you like to handle it?`;
+}
+
+// ── Main flow ──
 
 export interface RequestChannelApprovalInput {
   messagingGroupId: string;
@@ -58,17 +128,11 @@ export interface RequestChannelApprovalInput {
 export async function requestChannelApproval(input: RequestChannelApprovalInput): Promise<void> {
   const { messagingGroupId, event } = input;
 
-  // In-flight dedup: don't spam the owner if the same unwired channel
-  // gets more mentions / DMs while a card is already pending.
   if (hasInFlightChannelApproval(messagingGroupId)) {
-    log.debug('Channel registration already in flight — dropping retry', {
-      messagingGroupId,
-    });
+    log.debug('Channel registration already in flight — dropping retry', { messagingGroupId });
     return;
   }
 
-  // MVP: pick the first agent group by name. Multi-agent systems will get
-  // a richer card later (user picks the target from a list).
   const agentGroups = getAllAgentGroups();
   if (agentGroups.length === 0) {
     log.warn('Channel registration skipped — no agent groups configured. Run /init-first-agent.', {
@@ -76,55 +140,65 @@ export async function requestChannelApproval(input: RequestChannelApprovalInput)
     });
     return;
   }
-  const target = agentGroups[0];
+  // Use first agent group for approver resolution — owners and global admins
+  // are returned regardless of which group we pass.
+  const referenceGroup = agentGroups[0];
 
-  // pickApprover takes the target agent group's id — gets scoped admins +
-  // global admins + owners. For fresh installs with only an owner, the
-  // owner is returned.
-  const approvers = pickApprover(target.id);
+  const approvers = pickApprover(referenceGroup.id);
   if (approvers.length === 0) {
     log.warn('Channel registration skipped — no owner or admin configured', {
       messagingGroupId,
-      targetAgentGroupId: target.id,
+      targetAgentGroupId: referenceGroup.id,
     });
     return;
   }
 
   const originMg = getMessagingGroup(messagingGroupId);
   const originChannelType = originMg?.channel_type ?? '';
+
+  // Resolve channel name if not yet persisted.
+  if (originMg && !originMg.name) {
+    const channelAdapter = getChannelAdapter(originChannelType);
+    if (channelAdapter?.resolveChannelName) {
+      try {
+        const name = await channelAdapter.resolveChannelName(originMg.platform_id);
+        if (name) {
+          updateMessagingGroup(originMg.id, { name });
+          originMg.name = name;
+        }
+      } catch {
+        /* non-critical */
+      }
+    }
+  }
+
   const delivery = await pickApprovalDelivery(approvers, originChannelType);
   if (!delivery) {
     log.warn('Channel registration skipped — no DM channel for any approver', {
       messagingGroupId,
-      targetAgentGroupId: target.id,
+      targetAgentGroupId: referenceGroup.id,
     });
     return;
   }
 
   const isGroup = event.message?.isGroup ?? originMg?.is_group === 1;
 
-  // Extract sender name from the event content for a human-readable card.
   let senderName: string | undefined;
   try {
     const parsed = JSON.parse(event.message.content) as Record<string, unknown>;
     senderName = (parsed.senderName ?? parsed.sender) as string | undefined;
   } catch {
-    // non-critical — fall through to generic wording
+    // non-critical
   }
 
-  const title = isGroup ? '📣 Bot mentioned in new chat' : '💬 New direct message';
-  const question = isGroup
-    ? senderName
-      ? `${senderName} mentioned your agent in a ${originChannelType} channel. Wire it to ${target.name} and let it engage?`
-      : `Your agent was mentioned in a ${originChannelType} channel. Wire it to ${target.name} and let it engage?`
-    : senderName
-      ? `${senderName} DM'd your agent on ${originChannelType}. Wire it to ${target.name} and let it respond?`
-      : `Someone DM'd your agent on ${originChannelType}. Wire it to ${target.name} and let it respond?`;
-  const options = normalizeOptions(APPROVAL_OPTIONS);
+  const channelName = originMg?.name ?? null;
+  const title = isGroup ? '📣 Bot mentioned in new channel' : '💬 New direct message';
+  const question = buildQuestionText(isGroup, senderName, channelName, originChannelType);
+  const options = normalizeOptions(buildApprovalOptions(agentGroups));
 
   createPendingChannelApproval({
     messaging_group_id: messagingGroupId,
-    agent_group_id: target.id,
+    agent_group_id: referenceGroup.id,
     original_message: JSON.stringify(event),
     approver_user_id: delivery.userId,
     created_at: new Date().toISOString(),
@@ -134,9 +208,7 @@ export async function requestChannelApproval(input: RequestChannelApprovalInput)
 
   const adapter = getDeliveryAdapter();
   if (!adapter) {
-    log.error('Channel registration row created but no delivery adapter is wired', {
-      messagingGroupId,
-    });
+    log.error('Channel registration row created but no delivery adapter is wired', { messagingGroupId });
     return;
   }
 
@@ -148,9 +220,6 @@ export async function requestChannelApproval(input: RequestChannelApprovalInput)
       'chat-sdk',
       JSON.stringify({
         type: 'ask_question',
-        // Use messaging_group_id as the questionId — it's unique per card
-        // (PK on pending table dedups) and lets the response handler look
-        // up the pending row directly without another index.
         questionId: messagingGroupId,
         title,
         question,
@@ -159,16 +228,56 @@ export async function requestChannelApproval(input: RequestChannelApprovalInput)
     );
     log.info('Channel registration card delivered', {
       messagingGroupId,
-      targetAgentGroupId: target.id,
+      agentGroupCount: agentGroups.length,
       approver: delivery.userId,
     });
   } catch (err) {
-    log.error('Channel registration card delivery failed', {
-      messagingGroupId,
-      err,
-    });
+    log.error('Channel registration card delivery failed', { messagingGroupId, err });
   }
 }
 
-export const APPROVE_VALUE = 'approve';
-export const REJECT_VALUE = 'reject';
+// ── Helpers for the response handler (index.ts) ──
+
+/**
+ * Build normalized options for the agent-selection follow-up card.
+ */
+export function buildAgentSelectionOptions(agentGroups: AgentGroup[]): NormalizedOption[] {
+  const options: RawOption[] = agentGroups.map((ag) => ({
+    label: ag.name,
+    selectedLabel: `✅ Connected to ${ag.name}`,
+    value: `${CONNECT_PREFIX}${ag.id}`,
+  }));
+  options.push({
+    label: 'Cancel',
+    selectedLabel: '🙅 Cancelled',
+    value: REJECT_VALUE,
+  });
+  return normalizeOptions(options);
+}
+
+/**
+ * Create a new agent group and initialize its filesystem. Handles
+ * folder-name collisions with numeric suffixes.
+ */
+export function createNewAgentGroup(name: string): AgentGroup {
+  let folder = toFolder(name);
+  const baseFolder = folder;
+  let suffix = 2;
+  while (getAgentGroupByFolder(folder)) {
+    folder = `${baseFolder}-${suffix}`;
+    suffix++;
+  }
+
+  const agId = `ag-${Date.now()}-${Math.random().toString(36).slice(2, 8)}`;
+  createAgentGroup({
+    id: agId,
+    name,
+    folder,
+    agent_provider: null,
+    created_at: new Date().toISOString(),
+  });
+
+  const ag = getAgentGroup(agId)!;
+  initGroupFilesystem(ag);
+  return ag;
+}
diff --git a/src/modules/permissions/db/pending-channel-approvals.ts b/src/modules/permissions/db/pending-channel-approvals.ts
index d402074..24f7209 100644
--- a/src/modules/permissions/db/pending-channel-approvals.ts
+++ b/src/modules/permissions/db/pending-channel-approvals.ts
@@ -51,6 +51,12 @@ export function hasInFlightChannelApproval(messagingGroupId: string): boolean {
   return row !== undefined;
 }
 
+export function updatePendingChannelApprovalCard(messagingGroupId: string, title: string, optionsJson: string): void {
+  getDb()
+    .prepare('UPDATE pending_channel_approvals SET title = ?, options_json = ? WHERE messaging_group_id = ?')
+    .run(title, optionsJson, messagingGroupId);
+}
+
 export function deletePendingChannelApproval(messagingGroupId: string): void {
   getDb().prepare('DELETE FROM pending_channel_approvals WHERE messaging_group_id = ?').run(messagingGroupId);
 }
diff --git a/src/modules/permissions/index.ts b/src/modules/permissions/index.ts
index 83390d8..98a9463 100644
--- a/src/modules/permissions/index.ts
+++ b/src/modules/permissions/index.ts
@@ -16,27 +16,53 @@
  * access gate is not registered and core defaults to allow-all.
  */
 import { recordDroppedMessage } from '../../db/dropped-messages.js';
+import { getAgentGroup, getAllAgentGroups } from '../../db/agent-groups.js';
 import { createMessagingGroupAgent, setMessagingGroupDeniedAt } from '../../db/messaging-groups.js';
 import {
   routeInbound,
   setAccessGate,
   setChannelRequestGate,
+  setMessageInterceptor,
   setSenderResolver,
   setSenderScopeGate,
   type AccessGateResult,
 } from '../../router.js';
 import type { InboundEvent } from '../../channels/adapter.js';
 import { registerResponseHandler, type ResponsePayload } from '../../response-registry.js';
+import { getDeliveryAdapter } from '../../delivery.js';
 import { log } from '../../log.js';
 import type { MessagingGroup, MessagingGroupAgent } from '../../types.js';
 import { canAccessAgentGroup } from './access.js';
-import { requestChannelApproval } from './channel-approval.js';
+import {
+  buildAgentSelectionOptions,
+  CHOOSE_EXISTING_VALUE,
+  CONNECT_PREFIX,
+  createNewAgentGroup,
+  NEW_AGENT_VALUE,
+  REJECT_VALUE,
+  requestChannelApproval,
+} from './channel-approval.js';
 import { addMember } from './db/agent-group-members.js';
-import { deletePendingChannelApproval, getPendingChannelApproval } from './db/pending-channel-approvals.js';
+import {
+  deletePendingChannelApproval,
+  getPendingChannelApproval,
+  updatePendingChannelApprovalCard,
+} from './db/pending-channel-approvals.js';
 import { deletePendingSenderApproval, getPendingSenderApproval } from './db/pending-sender-approvals.js';
 import { hasAdminPrivilege } from './db/user-roles.js';
 import { getUser, upsertUser } from './db/users.js';
 import { requestSenderApproval } from './sender-approval.js';
+import { ensureUserDm } from './user-dm.js';
+
+// ── Free-text name input state ──
+// Tracks approvers waiting for a text reply with the agent name. Keyed by
+// namespaced userId (e.g. "slack:U0ABC"). Cleared on receipt or restart.
+interface PendingNameInput {
+  channelMgId: string;
+  dmChannelType: string;
+  dmPlatformId: string;
+}
+const awaitingNameInput = new Map<string, PendingNameInput>();
 
 function extractAndUpsertUser(event: InboundEvent): string | null {
   let content: Record<string, unknown>;
@@ -271,22 +297,17 @@ setChannelRequestGate(async (mg, event) => {
  * by messaging_group_id). If no such row, return false so downstream
  * handlers get a shot.
  *
- * Approve: create the wiring with MVP defaults (mention-sticky for
- * groups / pattern='.' for DMs; sender_scope='known';
- * ignored_message_policy='accumulate'), add the triggering sender as a
- * member so sender_scope doesn't immediately bounce them into a
- * sender-approval card, then replay the original event.
- *
- * Deny: set `messaging_groups.denied_at = now()` so future mentions on
- * this channel drop silently until an admin explicitly wires it.
+ * Value dispatch:
+ *   connect:<id>    — wire to an existing agent group, replay the message
+ *   choose_existing — send a follow-up card listing all agents
+ *   new_agent       — prompt for a free-text agent name (interceptor
+ *                     captures the reply and creates immediately)
+ *   reject          — set denied_at, delete pending row
  */
 async function handleChannelApprovalResponse(payload: ResponsePayload): Promise<boolean> {
   const row = getPendingChannelApproval(payload.questionId);
   if (!row) return false;
 
-  // Click-auth: same pattern as sender-approval (see commit 68058cb).
-  // Raw platform userId → namespace with channelType → must match the
-  // designated approver OR have admin privilege over the target agent.
   const clickerId = payload.userId ? `${payload.channelType}:${payload.userId}` : null;
   const isAuthorized =
     clickerId !== null && (clickerId === row.approver_user_id || hasAdminPrivilege(clickerId, row.agent_group_id));
@@ -296,25 +317,129 @@ async function handleChannelApprovalResponse(payload: ResponsePayload): Promise<
       clickerId,
       expectedApprover: row.approver_user_id,
     });
-    return true; // claim but take no action
+    return true;
   }
   const approverId = clickerId;
-  const approved = payload.value === 'approve';
 
-  if (!approved) {
+  // ── Reject / Cancel ──
+  if (payload.value === REJECT_VALUE) {
     setMessagingGroupDeniedAt(row.messaging_group_id, new Date().toISOString());
     deletePendingChannelApproval(row.messaging_group_id);
     log.info('Channel registration denied', {
       messagingGroupId: row.messaging_group_id,
-      agentGroupId: row.agent_group_id,
       approverId,
     });
     return true;
   }
 
-  // Rehydrate the original event to know (a) whether it was a DM or group
-  // (chooses engage_mode default), and (b) who the triggering sender was
-  // (auto-member-add so sender_scope='known' doesn't bounce the replay).
+  // ── Choose existing agent — send agent-selection follow-up card ──
+  if (payload.value === CHOOSE_EXISTING_VALUE) {
+    const approverDm = await ensureUserDm(row.approver_user_id);
+    if (!approverDm) {
+      log.error('Channel registration: no DM channel for approver', {
+        messagingGroupId: row.messaging_group_id,
+        approverUserId: row.approver_user_id,
+      });
+      return true;
+    }
+
+    const adapter = getDeliveryAdapter();
+    if (!adapter) return true;
+
+    const agentGroups = getAllAgentGroups();
+    const options = buildAgentSelectionOptions(agentGroups);
+    const title = '📋 Choose an agent';
+    updatePendingChannelApprovalCard(row.messaging_group_id, title, JSON.stringify(options));
+
+    try {
+      await adapter.deliver(
+        approverDm.channel_type,
+        approverDm.platform_id,
+        null,
+        'chat-sdk',
+        JSON.stringify({
+          type: 'ask_question',
+          questionId: row.messaging_group_id,
+          title,
+          question: 'Which agent should handle this channel?',
+          options,
+        }),
+      );
+    } catch (err) {
+      log.error('Channel registration: agent-selection card delivery failed', {
+        messagingGroupId: row.messaging_group_id,
+        err,
+      });
+    }
+    return true;
+  }
+
+  // ── Create new agent — prompt for free-text name ──
+  if (payload.value === NEW_AGENT_VALUE) {
+    const approverDm = await ensureUserDm(row.approver_user_id);
+    if (!approverDm) {
+      log.error('Channel registration: no DM channel for approver', {
+        messagingGroupId: row.messaging_group_id,
+        approverUserId: row.approver_user_id,
+      });
+      return true;
+    }
+
+    const adapter = getDeliveryAdapter();
+    if (!adapter) {
+      log.error('Channel registration: no delivery adapter for name prompt', {
+        messagingGroupId: row.messaging_group_id,
+      });
+      return true;
+    }
+
+    awaitingNameInput.set(row.approver_user_id, {
+      channelMgId: row.messaging_group_id,
+      dmChannelType: approverDm.channel_type,
+      dmPlatformId: approverDm.platform_id,
+    });
+
+    try {
+      await adapter.deliver(
+        approverDm.channel_type,
+        approverDm.platform_id,
+        null,
+        'chat-sdk',
+        JSON.stringify({ text: 'Reply with the name for your new agent:' }),
+      );
+    } catch (err) {
+      log.error('Channel registration: name prompt delivery failed', {
+        messagingGroupId: row.messaging_group_id,
+        err,
+      });
+      awaitingNameInput.delete(row.approver_user_id);
+    }
+    return true;
+  }
+
+  // ── Resolve target agent group (connect to existing or create new) ──
+  let targetAgentGroupId: string;
+
+  if (payload.value.startsWith(CONNECT_PREFIX)) {
+    targetAgentGroupId = payload.value.slice(CONNECT_PREFIX.length);
+    const ag = getAgentGroup(targetAgentGroupId);
+    if (!ag) {
+      log.error('Channel registration: target agent group no longer exists', {
+        messagingGroupId: row.messaging_group_id,
+        targetAgentGroupId,
+      });
+      deletePendingChannelApproval(row.messaging_group_id);
+      return true;
+    }
+  } else {
+    log.warn('Channel registration: unknown response value', {
+      messagingGroupId: row.messaging_group_id,
+      value: payload.value,
+    });
+    return true;
+  }
+
+  // ── Wire + replay (shared path for connect and create) ──
   let event: InboundEvent;
   try {
     event = JSON.parse(row.original_message) as InboundEvent;
@@ -327,15 +452,6 @@ async function handleChannelApprovalResponse(payload: ResponsePayload): Promise<
     return true;
   }
 
-  // Decide engage_mode from the original event. DMs (`isMention=true` &
-  // not in a group) get `pattern='.'` (always respond). Group mentions
-  // get `mention-sticky` (respond now + follow the thread).
-  //
-  // We can't read `mg.is_group` reliably here because we only auto-create
-  // the mg with `is_group=0` on first sight — the adapter hasn't told us
-  // yet whether it's actually a group. Fall back to the InboundEvent's
-  // `threadId`: a non-null threadId implies a threaded platform (Slack
-  // channel thread, Discord thread), which we treat as a group.
   const isGroup = event.threadId !== null;
   const engageMode: MessagingGroupAgent['engage_mode'] = isGroup ? 'mention-sticky' : 'pattern';
   const engagePattern = isGroup ? null : '.';
@@ -344,7 +460,7 @@ async function handleChannelApprovalResponse(payload: ResponsePayload): Promise<
   createMessagingGroupAgent({
     id: mgaId,
     messaging_group_id: row.messaging_group_id,
-    agent_group_id: row.agent_group_id,
+    agent_group_id: targetAgentGroupId,
     engage_mode: engageMode,
     engage_pattern: engagePattern,
     sender_scope: 'known',
@@ -355,28 +471,22 @@ async function handleChannelApprovalResponse(payload: ResponsePayload): Promise<
   });
   log.info('Channel registration approved — wiring created', {
     messagingGroupId: row.messaging_group_id,
-    agentGroupId: row.agent_group_id,
+    agentGroupId: targetAgentGroupId,
     mgaId,
     engageMode,
     approverId,
   });
 
-  // Auto-admit the triggering sender. Without this, the replay below
-  // would bounce through sender-approval (sender_scope='known' +
-  // sender-is-not-a-member).
   const senderUserId = extractAndUpsertUser(event);
   if (senderUserId) {
     addMember({
       user_id: senderUserId,
-      agent_group_id: row.agent_group_id,
+      agent_group_id: targetAgentGroupId,
       added_by: approverId,
       added_at: new Date().toISOString(),
     });
   }
 
-  // Clear the pending row BEFORE replay so the gate check on the second
-  // attempt sees a wired channel (agentCount > 0) and takes the fan-out
-  // path normally.
   deletePendingChannelApproval(row.messaging_group_id);
 
   try {
@@ -391,3 +501,117 @@ async function handleChannelApprovalResponse(payload: ResponsePayload): Promise<
 }
 
 registerResponseHandler(handleChannelApprovalResponse);
+
+// ── Free-text name interceptor ──
+// Captures the next DM from an approver who clicked "Create new agent",
+// creates the agent immediately, wires the channel, and replays.
+
+setMessageInterceptor(async (event: InboundEvent): Promise<boolean> => {
+  const userId = extractAndUpsertUser(event);
+  if (!userId) return false;
+
+  const pending = awaitingNameInput.get(userId);
+  if (!pending) return false;
+  if (event.channelType !== pending.dmChannelType || event.platformId !== pending.dmPlatformId) return false;
+
+  awaitingNameInput.delete(userId);
+
+  let text: string | undefined;
+  try {
+    const parsed = JSON.parse(event.message.content) as Record<string, unknown>;
+    text = (typeof parsed.text === 'string' ? parsed.text : undefined)?.trim();
+  } catch {
+    /* fall through */
+  }
+
+  if (!text) {
+    log.warn('Channel registration: empty name reply, ignoring', { userId });
+    return true;
+  }
+
+  const row = getPendingChannelApproval(pending.channelMgId);
+  if (!row) return true;
+
+  const ag = createNewAgentGroup(text);
+  log.info('Channel registration: new agent group created', {
+    messagingGroupId: row.messaging_group_id,
+    agentGroupId: ag.id,
+    agentName: ag.name,
+    folder: ag.folder,
+  });
+
+  let originalEvent: InboundEvent;
+  try {
+    originalEvent = JSON.parse(row.original_message) as InboundEvent;
+  } catch (err) {
+    log.error('Channel registration: failed to parse stored event', {
+      messagingGroupId: row.messaging_group_id,
+      err,
+    });
+    deletePendingChannelApproval(row.messaging_group_id);
+    return true;
+  }
+
+  const isGroup = originalEvent.threadId !== null;
+  const engageMode: MessagingGroupAgent['engage_mode'] = isGroup ? 'mention-sticky' : 'pattern';
+  const engagePattern = isGroup ? null : '.';
+
+  const mgaId = `mga-${Date.now()}-${Math.random().toString(36).slice(2, 8)}`;
+  createMessagingGroupAgent({
+    id: mgaId,
+    messaging_group_id: row.messaging_group_id,
+    agent_group_id: ag.id,
+    engage_mode: engageMode,
+    engage_pattern: engagePattern,
+    sender_scope: 'known',
+    ignored_message_policy: 'accumulate',
+    session_mode: 'shared',
+    priority: 0,
+    created_at: new Date().toISOString(),
+  });
+  log.info('Channel registration approved — wiring created', {
+    messagingGroupId: row.messaging_group_id,
+    agentGroupId: ag.id,
+    mgaId,
+    engageMode,
+    approverId: userId,
+  });
+
+  const senderUserId = extractAndUpsertUser(originalEvent);
+  if (senderUserId) {
+    addMember({
+      user_id: senderUserId,
+      agent_group_id: ag.id,
+      added_by: userId,
+      added_at: new Date().toISOString(),
+    });
+  }
+
+  deletePendingChannelApproval(row.messaging_group_id);
+
+  try {
+    await routeInbound(originalEvent);
+  } catch (err) {
+    log.error('Failed to replay message after channel approval', {
+      messagingGroupId: row.messaging_group_id,
+      err,
+    });
+  }
+
+  const adapter = getDeliveryAdapter();
+  if (adapter) {
+    const dm = await ensureUserDm(row.approver_user_id);
+    if (dm) {
+      adapter
+        .deliver(
+          dm.channel_type,
+          dm.platform_id,
+          null,
+          'chat-sdk',
+          JSON.stringify({ text: `✅ Agent "${ag.name}" created and connected.` }),
+        )
+        .catch(() => {});
+    }
+  }
+  return true;
+});
diff --git a/src/router.ts b/src/router.ts
index ad4cd56..9d4765b 100644
--- a/src/router.ts
+++ b/src/router.ts
@@ -108,6 +108,20 @@ export function setSenderScopeGate(fn: SenderScopeGateFn): void {
   senderScopeGate = fn;
 }
 
+/**
+ * Message-interceptor hook. Runs at the very top of routeInbound, before
+ * messaging-group resolution. When the interceptor returns true the message
+ * is consumed and routing stops. Used by the permissions module to capture
+ * free-text replies during multi-step approval flows (e.g. agent naming).
+ */
+export type MessageInterceptorFn = (event: InboundEvent) => Promise<boolean>;
+
+let messageInterceptor: MessageInterceptorFn | null = null;
+
+export function setMessageInterceptor(fn: MessageInterceptorFn): void {
+  messageInterceptor = fn;
+}
+
 /**
  * Channel-registration hook. Runs when the router sees a mention/DM on a
  * messaging group that has no wirings AND hasn't been denied. The hook is
@@ -142,6 +156,10 @@ function safeParseContent(raw: string): { text?: string; sender?: string; sender
  * Creates messaging group + session if they don't exist yet.
  */
 export async function routeInbound(event: InboundEvent): Promise<void> {
+  // Pre-route interceptor — lets modules consume messages before any routing
+  // (e.g. free-text replies during multi-step approval flows).
+  if (messageInterceptor && (await messageInterceptor(event))) return;
+
   // 0. Apply the adapter's thread policy. Non-threaded adapters (Telegram,
   //    WhatsApp, iMessage, email) collapse threads to the channel.
   const adapter = getChannelAdapter(event.channelType);